PAPER ID:IJIM/V.5(XI)/17-23/3

AUTHOR: Naveen Kumar and Dr. Ashok Kumar

TITLE :DIVERSITY OF PRIMETIME NEWS IN INDIA

Abstract: The main purpose of the study was to investigate the diversity of news coverage and news content of public and private news channels. Public Broadcaster DD News and private news channels Times Now was chosen for the present study. To meet out the objectives of the study one constructed week was formed and was spread over a period of six months in 2017 and 2018. The data was recorded digitally from the primetime segment of both the channels from 8 pm to 11 pm. Total 41 hours of content was recorded for the study. The study found significant difference in the coverage of both news channels.

Keywords: Primetime, News Coverage, News Content, Diversity, Television News

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