PAPER ID:IJIM/V.2(III)/6-10/2
AUTHOR: Paramjit Kaur Ghuman and Yadwinder Singh
TITLE :
MARKETING OF INFORMATION SERVICES AND PRODUCTS OF NATIONAL LIBRARY IN INDIA
ABSTRACT:
This paper describes the history of national Library. The national Library is one of the repository libraries for United Nation Organisation and its agencies. This paper highlights services of National libraries and also give the idea of marketing of information services and products in National library. The paper also foreground need of information marketing and source for information marketing.
KEYWORDS:
National Library, Collection, Services, Marketing.
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